H-E-B breaks ground, releases details about Melissa store

New store underscores the company’s continued commitment to the DFW Metroplex

January 11, 2024

By H-E-B

Melissa, TX -(Highpoint Digest)- Furthering its commitment to the DFW Metroplex, H-E-B officially started construction on its H-E-B store in Melissa, a city north of Dallas in Collin County. At 131,000 square feet, the H-E-B store will showcase all the quality products and innovative services H-E-B customers have come to love and expect. The store is expected to open sometime in 2025.

The Melissa H-E-B store will be located at the northeast corner U.S. 75 and Highway 121. Along with a world-class product assortment at H-E-B’s everyday low prices, the store will include a full-service H-E-B Pharmacy with a drive-thru and a True Texas BBQ restaurant with a drive-thru. The store will also include H-E-B Curbside and Home Delivery, which will allow customers to place orders online for pickup at the store or delivery to the home. These popular digital services will give customers choices on how they shop, pay for, and receive their products.

“We’re excited to strengthen our presence in the DFW Metroplex with our move into Melissa,” said
Juan-Carlos Rück, H-E-B Executive Vice President North West Food/Drug. “Our H-E-B locations across North Texas continue to stir up great excitement with customers, and we look forward to providing an outstanding shopping experience with the best H-E-B has to offer.”

Additional store highlights include:

Bakery featuring handmade artisan breads, cakes, and our famous in-store made, warm tortillas
Deli department with an expansive cheese selection and charcuterie island
Sushiya offers handmade sushi selections made in-store daily and an Asian grill with rice bowls, teriyaki and more
H-E-B Meal Simple with fresh, convenient chef-inspired meals prepared in store
Cooking Connection with live demonstrations and samplings for easy recipes to make at home
Produce section with large organic and Texas-grown selections
Meat market with Prime, natural, and organic meats, Wagyu, dry-age beef, and fully cooked options
Expansive selections in grocery and general merchandise departments such as dairy, frozen foods, baby, and seasonal
Blooms floral department, offering online ordering and delivery service
As the #1 beer and wine retailer in Texas, the store has an extensive craft beer and wine section with a sampling station
Healthy Living department with bulk food items, sports nutrition products and supplements
Beauty department with a wide selection of cosmetics and other beauty essentials
Pet department featuring Heritage Ranch by H-E-B pet food and fun toys and treats for all your furry friend’s needs
Household Essentials department with all you need to set your table, including seasonal disposable plates, bowls, and utensils, and Texas Tough brand including the Texas Tough value pack with all your storage bags in one easy-to-use box
Customers can get additional saving by shopping with the H-E-B Debit Card and H-E-B Visa Signature® Credit Card, which gives 5% cash back on qualifying H-E-B brand products as well as other perks and benefits

Inside and out, H-E-B designed the store to reflect the community’s character. Additionally, with environmental sustainability in mind, the store will incorporate several energy efficient additions such as CO2 refrigeration units and LED lighting. The site also features extensive native landscaping.

The move into Melissa reinforces the retailer’s commitment to serve more customers and communities in this dynamic and growing part of Texas. Regularly recognized as a top employer in the nation, H-E-B will offer positions that range from department managers to cashiers. H-E-B will post all job opportunities to its H-E-B Careers site in the coming months. It’s expected that the store will employ 600 Partners (employees).

Through its Spirit of Giving philosophy, H-E-B is passionately dedicated to its customers beyond its stores. In this spirit, H-E-B announced it will donate a total of $40,000 to schools in the Melissa ISD to commemorate the groundbreaking ceremony. H-E-B gifted $5,000 each to Melissa Ridge Education Center, Harry McKillop Elementary, Sumeer Elementary, Melissa Sixth Grade Center, Melissa Middle School, North Creek Elementary, Willow Wood Elementary, and Melissa High School. These donations build on H-E-B’s support of more than 100 non-profit organizations and public schools in the DFW Metroplex.

H-E-B Melissa joins additional H-E-B stores in Prosper and Rockwall, which are slated to open next year. Recently, the multi-format retailer announced plans to open two Joe V’s Smart Shop by H-E-B stores in Dallas. Joe V’s Smart Shop by H-E-B is part of H-E-B’s family of brands offering an innovative price format that delivers the most relevant, high-quality, fresh products H-E-B is known for at even lower prices. These will become the first Joe V’s Smart Shop by H-E-B locations to open outside the Houston area.

In the DFW area, H-E-B has officially opened H-E-B stores in Frisco, Plano, McKinney, and Allen. H-E-B stores in Alliance and Mansfield are currently under construction and are expected to open later this year.

A proud Texas company, H-E-B’s presence in the Metroplex runs deep. H-E-B has served the broader community for two decades with its innovative Central Market stores, which were introduced to the DFW area in 2001 and grew to serve customers in Dallas, Plano, Southlake, and Fort Worth. H-E-B stores also serve communities near the Metroplex including Burleson, Hudson Oaks, Granbury, and Waxahachie.

The largest privately held employer in Texas, H-E-B has more than 430 stores and 155,000 Partners in Texas and Mexico, and the retailer continues to be an economic driver as it expands in North Texas and other areas of the state. As a multi-format retailer, H-E-B operates Central Market stores throughout Texas, as well as Joe V’s Smart Shop and Mi Tienda store formats in Houston. H-E-B also owns Favor Delivery, a fast and convenient delivery service that serves cities across the state.

About H-E-B

H-E-B, with sales of $43 billion, operates more than 430 stores in Texas and Mexico. Known for its innovation and community service, H-E-B celebrates its 118th anniversary this year. Recognized for its fresh food, quality products, convenient services, and a commitment to environmental responsibility and sustainability,

H-E-B strives to provide the best customer experience and lowest prices. Based in San Antonio, H-E-B employs over 154,000 Partners in Texas and Mexico and serves millions of customers in more than 300 communities. For more information, visit heb.com and the H-E-B Newsroom.

Source: H-E-B

Photos courtesy of H-E-B

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